Opera Browser Goes Ad-Free
TechNewsWorld reports that Opera has announced that they will no longer charge for an ad-free version of their browser. Web surfers can now download the ad-free full version of the Opera browser from the company's website for free.
Opera was previously available free of charge with an ad banner. Users had the option of paying a licensing fee to remove the ad banner and receive premium support.
The move comes just two weeks after the Norwegian company celebrated its 10th anniversary: On August 30, Opera gave away complimentary registration codes for its browser for 24 hours.
Jupiter Research analyst Joe Wilcox told TechNewsWorld that the company had a fairly good response to its anniversary promotion. "The response to Opera's free offer was probably a catalyst in this position," he said. "It may have confirmed a strategy that the Opera folks were already thinking about."
Posted on September 21, 2005
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