Firefox Funny Campaign Creates Huge Traffic

Wired.com reports that Firefox's viral ad campaign called FunnyFox is really working. Firefox has had to add extra servers because of the large numbers of people who want to watch the video ads.
The latest tactic for the 100,000 members of the Spread Firefox movement is to make commercials. Funnyfox, three humorous video clips showing web surfers using the browser for the first time, is the slickest contribution to date. Designed to be e-mailed to friends, the videos -- one of which shows a user's head falling off -- have proved so popular that extra servers had to be set up to cope with the load.


Posted on May 24, 2005





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